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Media Coverage, News, and Events for Katz Marketing Solutions


Press and Publications


December 11, 2017
Chile Salmon Industry aims to ride US sales 'tailwind'
Undercurrent News

May 30, 2017 
A Balancing Act: How to go from idea to succesful food startup

April 17, 2017
Gahanna Searches for Name Recognition

June 6, 2016
General Mills has high hopes for Tiny Toast

April 6, 2016
Big data:Starbucks knows how you like your coffee

November 11, 2015
How Customer Analytics Improves Your Bottom Line
NGData blog

November 11, 2015
Can I Patent My Recipe?
The New Food Economy

August 8, 2015
Marketing leaders share brand insights with MBA students
Fisher News

April 29, 2015
Retail Strategies for all Small Business

April 26, 2015
Brand Experts Expect Texans to Flock Back to Blue Bell
Dallas Morning News

March 17, 2015
Katz Marketing Solutions selected by Ohio's Oakwood Management Company for Brand Marketing Strategy
California Newswire

July 14, 2014
InBev Acquires Anheuser-Busch

July 21, 2014
Debate Continues of New UD Logo
Dayton Daily News

June 25, 2014
Toasted Oat triumphs with gluten-free granola
Columbus Dispatch

February 28, 2013
Do Men Need Their Own Brand of Yogurt?

February 14, 2013
Scotts Company promoting animal repellants
Columbus Dispatch

January 15, 2013
Brand Spotlight: Boat Street Pickles
Specialty Food Magazine

November 3, 2012
Walkers: The Soul of Scottish Shortbread
Specialty Food Magazine

July 26, 2012
How Snack Entrepreneurs are Finding Success in a Spicy Niche

July 10, 2012
Ask The Expert: Donations, Facebook, & Trade Promotions
Specialty Food Magazine

June 18, 2012
Brand Spotlight: The Cowgirl Way
Specialty Food Magazine

April 13, 2012
Why Fancy Feast's "Storybook Wedding" Marketing Campaign is So Successful
NBC 5 Chicago

March 31, 2012

Ask the Expert: Tammy Katz
Specialty Food Magazine

March 16, 2012
Selling Highway Naming Rights

February 1, 2012
Lotus Foods:  Changing the World One Grain of Rice at a Time
Specialty Food Magazine

January 17, 2012
Ask the Expert: Tammy Katz
Specialty Food Magazine

November 8, 2011
Chuao Chocolatier
Specialty Food Magazine

July 20, 2011
Barhyte Specialty Foods
Specialty Food Magazine

January 6, 2011
The Global Table: American Roland Food Corporation
Specialty Food Magazine

November 4, 2010
Sukhi's Gourmet Indian Foods
Specialty Food Magazine

October 4, 2010
MBA Focus Selects Katz Marketing Solutions for Brand Marketing Strategy

September 14, 2010
Fast Food Restaurants Market 'Extreme' Food for Shock Value

June 28, 2010
Lessons from a Serial Entrepreneur
Specialty Food Magazine

May 7, 2010
Dealing with a Crisis
Specialty Food Magazine

March 19, 2010
Huntington heading to Boston for new ad agency
Columbus Business First

February 13, 2010
Profitable New Product Development -7 Marketing Musts

January 14, 2010
Brand Spotlight: Nielsen-Massey Vanillas
Specialty Food Magazine

November 14, 2009
Brand Spotlight: Bella Cucina Artful Food
Specialty Food Magazine

November 11, 2009
Meaning of Health, Convenience, Quality Varies with Life Stages
Selling to Seniors

July 13, 2009
Kahiki Foods Appoints Packaged Foods Experts to Board of Directors

July 6, 2009
Stirring Up Success
Specialty Food Magazine

January 6, 2009
Monterey Gourmet Foods Appoints Food Marketing Expert Tammy G. Katz to the Board

January 2, 2009
The Path to Success: SaltWorks
Specialty Food Magazine

December 22, 2008
Crohn's & Colitis Foundation of America Elects Officers
Columbus Business First

July 14, 2008
InBev Deal: Time for a Budweiser Boycott? 
KMOX-AM Interview

June 6, 2008
Smucker takes a big gulp of Folger's
Cleveland Plain Dealer

February, 2008
Ignite Innovation:  Five Ways to Move from Stalled to Stellar
New Products Magazine

January 11, 2008
Boring is a six-letter dirty word meeting planners try to avoid
Columbus Business First

December 31, 2007
Katz Appointed to Board of Trustees

December 13, 2007
Ads try to lure execs to Ohio
The Cincinnati Post

August 20, 2007
Pouring New Milk into an Old Market

July 13, 2007
Advertising gets animated at Broad and High corner
Columbus Business First

May, 2007
Marketing Innovation: Three Steps to Faster Growth
Columbus C.E.O. Magazine

May 4, 2007
Finding Her Groove by Saying Goodbye
Columbus Business First

February 5, 2007
A Cute Pink Slip? Recap of Super Bowl Advertising
Fresh Inc./Inc.com

August 26, 2006
Fifteen Principles of Successful New Product Marketing


Events and Engagements

April 17, 2015
Tammy Katz, Panelist at Otterbein MBA Program
Key Skill Sets in Business Today

September 9, 2014
Tammy Katz Speaks to Inventors Network
Market Positioning for your Invention

July 18, 2013
Tammy Katz, Keynote Speaker at Ohio State University Engineering Career Services Recruiting Kick-off
Branding to Recruit Top Engineering Candidates

February 8, 2012
Katz Speaks to Ohio Wesleyan University Entrepreneurship Club
How to Efficiently Market your Innovation

May 13, 2011
Tammy Katz Speaks at American Institute of Building Design conference
8 Marketing Musts for Profitable Growth

March 9, 2011
Tammy Katz speaks at Mid-America Food Processors Association conference
Be Prepared: How to Survive, and Thrive through a Food Recall Media Crisis

October 15, 2010
Katz Speaks at Fisher College of Business, Marketing Boot Camp
Brand Management Careers:  Awesome or Awful?

March 2, 2010
Tammy Katz Speaks at Mid-America Food Processors Association conference
8 Ways to Grow with Interactive Marketing and Social Media

May 1, 2009
Tammy Katz, Panelist at Fisher Graduate Women in Business Annual  Leadership Summit
The Power of Mentorship

January 21, 2009
Katz Speaks at Fisher College of Business
Brand Management Careers:  Awesome or Awful?

June 29, 2008
Katz Speaks at International Fancy Food Show
Grow Your Specialty Food Brand - Eight Brand Building Best Practices

April 28, 2008
Katz Speaks to Make Mine a Million $ Business, National Program for Women Entrepreneurs
How to Launch Profitable New Products
7 Proven Steps

April 26, 2008
Katz Presents at NASFT Global Food Expo
How to Efficiently Build Your Brand: 5 Ways to Grow BIG, While Spending Small

February 27, 2008
Katz Speaks at AOPHA Marketing Conference
Positioning Your Facility: Leverage Your Competitive Advantage

August 27, 2007
Katz Speaks to Make Mine a Million $ Business, National Program for Women Entrepreneurs
Three Marketing Musts to Build Your Brand

July 6, 2007
Katz Speaks at International Fancy Food Show
How to Efficiently Build Your Brand: 5 Ways to Grow BIG, While Spending Small

February 8, 2006
Tammy Katz, Guest Lecturer at Ohio Wesleyan University
Brand Positioning for a Strategic Competitive Advantage: How to Build a Winning Brand

September 20, 2005
Tammy Katz, Speaker at AOPHA Annual Conference
Ten Steps to More Effective Advertising


Press Releases

August 24, 2015
Mulch Manufacturing Inc. Selects Katz Marketing Solutions as Marketing Agency-of-Record

March 17, 2015
Oakwood Management Company Selects Katz Marketing Solutions for Brand Marketing Strategy

October 4, 2010
MBA Focus Selects Katz Marketing Solutions for Brand Marketing Strategy

February 26, 2010
Tammy Katz to Present Food Marketing Best Practices at Mid-America Food
Processors Association Conference

July 19, 2009
Aqua Alpha Selects Katz Marketing Solutions for Global Brand Marketing

July 14, 2008
Artromick Selects Katz Marketing Solutions for Brand Innovation Marketing

June 11, 2008
Food Branding Expert Tammy Katz Leads Global Workshop

April 14, 2008
Food Brand Expert Leads Workshop for Foodies

December 12, 2007
Crohn's & Colitis Foundation Appoints New Board Members

July 30, 2007
ScanBev Selects Katz Marketing to Develop New Alcoholic Beverage Brand

July 3, 2007
Katz Marketing Leads Brand Building Workshop at International Food Expo

October 9, 2006
SOPAKCO Hires Katz Marketing Solutions to Develop and Market New Food Products

August 6, 2006
Katz Marketing Solutions Earns WBENC Certification



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